2020-12-14 12:00:51, Sponsored Content Call Rail, MarTech Today

Content Categorization
/Business & Industrial/Business Services

Word Count:


Reading Time:
8.97 min

Reading Quality:

11th or 12th

Media Sentiment
Proprietary sentiment analysis on both the headline and body text of the article. Sentiment scores range from -1 (very negative sentiment) to 1 (very positive sentiment).
RCS Analysis
Relative scoring for Risk, Crisis, and Security language within the article.
Risk Score
Scoring based on the composite risk, security and crisis language within an article compared to a baseline of historic analysis across thousands of diverse articles.
Analysis of article orientation across the PESTEL macro-environmental analysis framework. Learn more about PESTEL.
Entity Word Cloud
Key people, places, organizations and events referenced in the article, weighted by frequency and colored based on contextual sentiment.
Auto Summary
Condensing key features of the article based on salience analysis. Helpful for “gisting” the article in a time crunch.

While 2021 still holds some economic uncertainty, digital marketing leaders indicate that their agencies have been remarkably resilient, according to CallRail's fall survey of 167 global marketing leaders who use its services.

It also includes agency partners' perspective on just why and how 2021 is shaping up to be a strong year for digital marketing agencies.

For more insights, download CallRail's 2021 Outlook Report.

About The Author

CallRail is here to bring complete visibility to the marketers who rely on quality inbound leads to measure success.

While CallRail's 2021 Outlook Report takes a much deeper dive into agency business practices, this article will highlight some of the most interesting aspects of the research.

As agencies look ahead to 2021, there's every reason to believe they will continue to realize business growth, increased revenue, and overall strong financial health.


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