Google’s greenhouse gas emissions have seen a significant surge of 48% since 2019, with the primary contributing factor being the energy demands of artificial intelligence (AI). This alarming statistic was disclosed in the company’s 2024 Environmental Report.
The report further highlighted the growing energy consumption of Google’s data centers, which power its online services across the globe. There has been a 17% increase in electricity usage in these facilities over the past year alone. The data centers are pivotal in providing the computational power needed for Google’s wide range of services, from search and email to cloud storage and AI.
However, the dramatic increase in emissions presents a significant challenge for Google’s ambitious goal of achieving net-zero emissions by 2030. As AI continues to be integrated more deeply into its products and services, the energy demands are projected to rise even further.
This surge in emissions has severe implications for our global climate crisis, which is already causing extreme weather events such as heatwaves, wildfires, droughts, and floods. AI technology, despite its numerous advantages, intensifies this crisis due to its substantial energy consumption.
The path for Google to reach net-zero emissions will only become clear when its emissions align with its sustainability plans. Unfortunately, the tech giant’s investment in AI, seen as the next major tech revolution, is exacerbating the energy demands of its data centers. This situation further complicates their sustainability efforts.
Indeed, data center electricity consumption is increasing at a rate that outpaces Google’s ability to bring carbon-free electricity sources online. Some estimates suggest that Google’s AI systems could eventually consume as much electricity as the entire country of Ireland each year.
In addition to the energy challenges, Google is also grappling with sustainability issues related to the vast amounts of water needed to cool its data centers. Despite these challenges, the company is exploring ways to use AI to fight climate change. For instance, AI can predict wind power availability and suggest fuel-efficient routes on Google Maps.
Overall, while Google’s increased integration of AI into its products presents substantial energy use and sustainability challenges, the company is actively looking for innovative ways to align its technological developments with its environmental responsibilities.
Science4Data is committed to cut through greenwashing and measure real impact. Join the journey to a sustainable future. Your actions matter.
