Technology blog posts
The Message is the Medium, and the Medium is TikTok
See our full analysis here: Slate Download our one page MediaSignal overview, learn how we do it! Video has become [...]
The Benefits of Video in Marketing are Clear, How to Make that Content is Less Obvious
See our full analysis here: Entrepreneur Download our one page MediaSignal overview, learn how we do it! Content marketing was [...]
More Electric Vehicle Adoption, More Potential for Problems
See our full analysis here: CNBC Download our one page MediaSignal overview, learn how we do it! As sustainability measures [...]
Tesla’s Cryptocurrency Blunder Demonstrates the Growing Importance of ESG
See our full analysis here: Forbes Download our one page MediaSignal overview, learn how we do it! Cryptocurrency is making [...]
Climate & Capital and Science4Data launch Climate Media Signal, the first AI- driven market media intelligence platform
Former BlackRock executives have teamed up to use AI and human investment analysis to support financial decision-making. New York – May 18, 2021 – Climate & [...]
Microsoft Bets Big on Natural Language Processing
See our full analysis here:WSJ Download our one page MediaSignal overview, learn how we do it! This week, Microsoft announced [...]
Will $174 Billion Finally Convince Americans to Purchase Electric Cars?
President Joe Biden’s $2 trillion infrastructure plan is in part aimed at tackling climate change, with $174 billion set aside to encourage Americans to switch to vehicles that run on electricity (also known as EVs).
Quantifying Company Communications
Companies invest money and people to achieve their communications and marketing goals. Understandably, CEOs and executive teams want to know their return on investment (ROI) and use key performance indicators (KPI) to track progress.
The Fate of General Motors’ EV Push is still Undecided
Electric Vehicles (EVs) have been around for a while now, but for the everyday consumer they haven’t become the norm.
Painting a Positive Media Landscape using Media Intelligence
Last week we put out a post highlighting Zendesk’s PR team for the positive coverage of Zendesk’s new messaging solution. Good coverage vs. negative coverage can be easy to spot, but weighing just how positive an article is, is not as easy of a feat.