In the previous analyses we’ve published relating to the election, there has been strong crisis, risk and security, as well as an often negative media sentiment. That all seems to have changed as former Vice President Biden is on the cusp of an electoral victory. Looking at the article analysis for CNN’s piece on the remaining […]
The delay on passing the new stimulus bill doesn’t seem to be translating into losses on the stock market. An interesting contradiction on the state of the economy that is also present in our media analysis. Axios’ headline with its hint towards a looming crisis carries a negative sentiment with it, whereas the article on […]
Proponents of CRM systems beware? A headline, when framed as a question, usually means an opposing or ‘revised’ viewpoint will be represented in the article, but in this analysis we see the headline is at cross-sentiment with the content inside. The article itself is fairly positive when compared to the headline; as such the topic […]
Science4Data, the emerging leader in machine-driven media analysis, today announces Teddi Sweeney is joining the company as VP of Marketing, effective immediately. Mrs. Sweeney brings more than 15 years of leadership and marketing expertise in enterprise software marketing to the company as Science4Data continues to add early customers and expand its leadership team. The company’s […]
More on the news analysis front and Marketing Intelligence. Can brands leverage Market Intelligence to protect and boost their brands? The sentiment of the article and headline are mostly in sync; both the headline and article copy suggest it can. Although the Risk score of the article is high, article itself uses neutral language; this […]
More on the news analysis front and Marketing Intelligence. Can brands really leverage Market Intelligence to protect and boost their brands? The sentiment of the article and headline are mostly in sync; both suggesting it can. Although the Risk score of the article is high, article itself uses neutral language; this disparity between the score […]